Complete Guide to LinkedIn Marketing for Financial Advisors
LinkedIn, in collaboration with Cogent Research found that investors, especially those with $100,000 to $1 million in assets, increasingly use social media channels for selecting financial advisors. Nearly 90% of these affluent individuals engage actively with financial firms, with 44% interacting through social media platforms like LinkedIn.
Talk about a massive opportunity staring financial advisors in the face! Without a robust LinkedIn marketing strategy, financial advisors practically surrender prime prospects to competitors, better meeting them where they search. Thankfully it’s not too late to capture this highly engaged, hyper-specialized audience embracing content and community. You simply need the blueprint for succeeding on LinkedIn as a financial advisor – which my LinkedIn marketing guide provides from top to bottom.
